Social Media Strategy

by Gerry Moran Gerry Moran No Comments

5 Easy Ways to Succeed on Twitter

Do you need 100,000 Twitter followers to be successful? Do you need to have engaging content to be a winner on Twitter? Do you need to increase your social and personal brand currency to help attain your bigger goals?

Most Twitter users consume both the news and other content on the feed. Keep in mind, those that tweet, tweet a lot! The top 10% of tweeters generate 80% of the tweets in the U.S.

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by Gerry Moran Gerry Moran No Comments

How to Create the Perfect YouTube Video Post

YouTube video posts need to be a key tool in your B2B marketing tool kit. 

58% of B2B marketers rate videos as the most effective content marketing tactic.  One of the reasons is probably because 700 YouTube video links are shared on Twitter every minute. 

The Perfect YouTube Post Blueprint will help you create a video that will get found sooner (than if you did not follow the suggestions)! Being found before the competition is an enormous win in today’s competitive environment to help you own the pres-sales touch and conversation!

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by Gerry Moran Gerry Moran No Comments

10 Social Media Tips to Get More Twitter Clicks

Have you heard the term “vanity metrics”? Vanity metrics are about SIZE. The bigger the better—more Twitter followers, etc. We need to challenge ourselves to think beyond them: How many followers do I have?  How many times was a hashtag used? These are critical inputs into ROI — return on interesting.

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by Gerry Moran Gerry Moran No Comments

Do You Need a Social Media Coach?

Have you ever thought you might need a change in social media marketing plans? Do you need a digital agency? Or, do you need a social media marketing consultant? If you are not quite sure if you need a social media coach, then ask yourself these questions.

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by Gerry Moran Gerry Moran No Comments

How to Tweet Better

Do you know how to use Twitter to send the right message to the right audience at the right time— without making a mistake?

My great Aunt Agnes used to say, “Don’t’ say anything in public that you wouldn’t want others to hear—especially on Twitter.” How right she is! How disastrous would it be if you sent a private Tweet only meant to be seen by your close friend or business associate, but you blasted it to 10,000 followers?  It’s happened before with Weinergate and Farvegate. They are Twitter disasters that are hard to forget!

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by Gerry Moran Gerry Moran No Comments

How to Write the Perfect Tweet

With only 280 characters in play, it seems pretty simple to write the perfect tweet!

How hard can it really be when all you need is a few words to get your point across to your followers? Unfortunately, that is what many marketers and their management think about how it works. Are you one of the 80% B2B companies using Twitter, but not quite sure if you are putting out tweets that are driving business?  (source: Brafton)

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by Gerry Moran Gerry Moran No Comments

10 Rolling Stones Songs to Inspire Social Media Strategy

The Rolling Stones are truly an inspiration for any social media strategy, whether you are a small or large business! They are a great inspiration for how to continue to put out a relevant message no matter the channel—vinyl, Spotify, or Sonos.

Thinking outside of the box is key to develop your social media strategy. I invite you to dust off your old vinyl to find your Rolling Stones social media inspiration!

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