Only 41% of orgs write down
their social media strategy.
You can’t manage what you can’t measure. Without a documented
social media strategy you’re wasting money and missing opportunities.
It’s All Social Media Fun and Games Until You Get a Call from HR September 16, 2019
Transparent Marketing is Risky Business September 5, 2019
Paradise by the Social Media Dashboard Light September 3, 2019
Social media is the doorway into your expertise and reputation.
When was the last time you gave that door a new coat of paint?
Social Media Strategy
77% of companies struggle to create a cohesive journey across channels — so, it makes sense to develop a social media operating model, huh?
Content Marketing
Over 60% of B2B content sits unused throughout the silos and desktops within companies — a big opportunity to squeeze more value out of your messaging, right?
Personal Branding
The average LinkedIn member has 930 followers, who can connect you to another 850,000 people. So, it’s time to spruce up your reputation destination!
4 ways to rethink your social media, content marketing, and personal branding!
FINE TUNE YOUR
SOCIAL STRATEGY
47% say developing a social media strategy that supports their brand’s goals is their #1 challenge. We find a detailed and strategic operating model drives success.
DOCUMENT YOUR
CONTENT PLAN
81% of marketers measure their content performance — however, do they do anything with their findings? It’s not about if you measure. It’s about what you do with your results.
TUNE-UP YOUR
LINKEDIN PROFILE
76% of LinkedIn users believe it’s difficult to overcome a poor first impression — suggesting the immediate need to refresh your profile, your reputation destination.
WRITE BETTER
SOCIAL POSTS
84% of the outsourced content activity centers on design, writing, and creation — so figuring out how to write your own messaging could increase your return!
What you get with a little marketingthink!
Some say social media can fix anything—from an inferior personal brand to underperforming sales. We don’t necessarily agree that great social or content marketing solves everything. However, we believe a solid strategy and an understanding of how to activate a plan are the right places to start!
We think our marketingthink.com blog helps senior executives, working professionals, students, and companies become more comfortable, making the best social and content decisions. We’d love to know what you think.
Here are a few things we’re trying to help with:
- We help you understand your LinkedIn profile is your reputation destination — not a resume
- We help you think through how to document your content marketing strategy
- We help think through how to build out your social media plan or operating model
- We help figure out how to write top-performing content
marketingthink FAQs
We love to help people with the advice we provide in our social media strategy, content marketing, and personal branding blog. Presently, we do not provide consulting services ‚ but, what a great idea!
Gerry Moran has worked for some of the largest global consumer brands (HBO, IKEA, Purina) and tech companies (SAP, Cognizant) — building social operating models, documenting content marketing plans, and helping thousands develop their LinkedIn profiles and personal branding.
Cheryl Tuverson has worked for two of the largest global cable television brands (HBO, Comcast) — building sales teams, creating marketing plans, launching hundreds of products, and driving revenue for her company and clients.
This combined expertise provides you a unique perspective to connect with your community, build your consideration, and start the right conversations to drive sales.
We’d love to help you think through your marketing question—that’s why we named our blog marketingthink.com! You can contact us here:
Gerry Moran: gerry@marketingthink.com or (215) 817-4085
Cheryl Tuverson: cheryl@marketingthink.com or (610) 213-0891
We look forward to connecting!
WE HELP YOU LEVERAGE YOUR SOCIAL, CONTENT, AND PERSONAL BRANDING STRATEGY
We stay on top of the social media trends, algorithm changes, and the insights you need to consider for your company and personal branding.
OUR EXPERIENCE
We’ve worked in hands-on and leadership positions over our careers for some of the most high-profile brands and digital agencies. We’ve turned that experience into simple, usable, and actionable advice.
GIVE US A CALL
Do you have an idea for a blog post? Do you think you have a good story to tell? We'd love to coax both out of you!
We’d love to interview you or secure a quote for one of our blog posts. Just submit your details, and we’ll be in touch shortly. You can also email us!