Actionable posts about LinkedIn profiles, social media, and content marketing strategy

The marketingthink Blog

by Gerry Moran Gerry Moran No Comments

How To Blog in 500 Words

Do you know how to blog? What if they had instructions like IKEA provides to help you get started?

I am fresh off of a trip from IKEA where we purchased a selection of put-it-together-yourself furniture! Many of my friends and other shoppers avoid IKEA for the simple reason of not knowing how to put their product line together!

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by Gerry Moran Gerry Moran No Comments

How to Measure Blog Performance

You cannot have a successful blog unless you can measure it.

My first-grade teacher, Sister Christine, always said, “The best way to make sure that something was working was to set goals, ask questions about what you are trying to achieve with your goals, and then measure your performance.” Whether it was with a ruler, a calculator, or simple checklists, the good Sister also noted that there were many simple tools to help measure success. Sister Christine could be very inspiring with the ruler to encourage and measure our educational success, if you know what I mean!

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by Gerry Moran Gerry Moran No Comments

9 Steps to Better Content Marketing

Content marketing strategy has always been a key topic of discussion with my years of social media coaching and consulting over the past 15 years. No matter the marketing goal or how well-built the “rails” of the system are, it is content that is king and is the fuel that will make the “train” run and a strategy succeed.

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by Gerry Moran Gerry Moran No Comments

10 Rolling Stones Songs to Inspire Social Media Strategy

The Rolling Stones are truly an inspiration for any social media strategy, whether you are a small or large business! They are a great inspiration for how to continue to put out a relevant message no matter the channel—vinyl, Spotify, or Sonos.

Thinking outside of the box is key to develop your social media strategy. I invite you to dust off your old vinyl to find your Rolling Stones social media inspiration!

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by Gerry Moran Gerry Moran No Comments

How to Build The Perfect Blog Post

Do you know how to write a blog post that gets found, read, and shared? This perfect blog post blueprint can help.

Writing the perfect blog post is like building a house. With a mix of strong materials and a good blueprint to guide, you can create a rich space to host a growing collection of returning visitors. Your blog similarly needs to have great content in a great format to be successful.

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by Gerry Moran Gerry Moran No Comments

How to Avoid Cold Calling with Social Selling

Social selling can eliminate the cold call. Only if you add value and start to teach your clients before you have your first live interaction.

You who are on the road must have a social selling code that you can live by. Can the classic rock and folk band Crosby, Stills, Nash, and Young teach us a social selling lesson? Probably not, but they can certainly inspire how today’s social sellers teach and coach customers to help them make more or save more money for their businesses.

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