MOST BRANDS HAVE THESE FOUR GAPS IN THEIR SOCIAL MEDIA OPERATING MODEL
WHERE IS YOUR SOCIAL MEDIA COMING UP SHORT?
POOR LINKEDIN PROFILES?
Do your thought leaders, company leadership, and marketing team have a bad profile and don’t know how to post on LinkedIn effectively?
SUBPAR SOCIAL MEDIA SKILLS?
Are you afraid your employees will violate your company’s social media policy because they don’t know what to post or not to post?
CAN’T ACTIVATE SOCIAL MEDIA STRATEGY?
Have you documented your social media strategy so your organization can actually use it and measure its impact to drive sales?
SOCIAL SELLING SKILLS LACKING?
Can your sales team showcase their expertise, find prospects, spot sales triggers, and start conversations with social media?