Personal branding |

15 Resources To Help Improve Your Personal Branding

Strong personal branding will help you sustain a solid career, develop a deeper relevant network and help you advance your agenda. You probably are not doing it as good as you … [Read More...]

Hatteras Sno-Balls

Does Your Social Strategy Have A Snowball’s Chance At The Beach To Succeed?

Your social media strategy likely does NOT have a snowball’s chance at the beach to succeed, if you are like most small businesses. This dripping performance is especially the case if you count on … [Read More...]

Listening For Customer Triggers |

Listen Up. Your Customers Are Complaining On Social Media.

79% of your customers who complain on social media do so in hope that their friends see their dissatisfaction with your brand, reports Edison Research. Think about the negative impact of this … [Read More...]

Content Marketing Play |

5 Content Marketing Plays To Win At Social Selling

Content marketing or social selling success is not as easy as turning on a switch. Using content for sales plays to connect with audiences to drive specific results has proven successful for many … [Read More...]

Content Is King |

Content Is King Only When The Kingdom Is Interested

80% of B2B decision makers visit vendor-independent communities, vendor-sponsored forums, and LinkedIn at least monthly for business purposes, says Marketing Charts. I’d call these communities the … [Read More...]

Favorite Posts

Why do I need a social media audit

What Is A Social Media Check-up?

We all need to go the doctor to get a check-up once a year. This self-management helps us understand where we are strong and where we need to make a little improvement in our lives so we can be the … [Read More...]

How To Build The Perfect Tweet

How To Write The Perfect Tweet

With only 140 characters in play, it seems pretty simple to write the perfect tweet! How hard can it really be when all you need is a few words to get your point across to your followers? … [Read More...]