We address complex social media, content, and marketing issues with actionable ideas.
About feature 2
We address complex social media, content, and marketing issues with actionable ideas.
About feature 2
Social selling is a lot like dating and dancing, if you really think about it.
Learning to dance was the best thing I ever did in high school! By learning to dance, I eased my way into many a first date! Who wants to say yes to a dorky sophomore in high school if there is nothing in common. Not even knowing if he knows how to do that Saturday Night Fever Dance. “Dancing” with your prospect with social media is required before you start to “date” them!
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Is there a message to your social media posts? Does your content get to the point? Can you determine which social media posts help you drive business results?
I’ve heard many salespeople, marketers, and job seekers say they just cannot get their calls answered. No one is responding to their applications. Cold calls don’t get answered. Invitations to marketing conferences are ignored.
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Do you need 100,000 Twitter followers to be successful? Do you need to have engaging content to be a winner on Twitter? Do you need to increase your social and personal brand currency to help attain your bigger goals?
Most Twitter users consume both the news and other content on the feed. Keep in mind, those that tweet, tweet a lot! The top 10% of tweeters generate 80% of the tweets in the U.S.
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If a subject matter expert or B2B influencer marketing strategy expert speaks and no one hears them, are they really a subject matter expert?
Well, yes and no. They may be an expert. However, the expertise is going to waste.
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Do you want to hear a social selling fairy tale? Mirror mirror on the wall, who’s the most important B2B influencer of all?
You are, or should be, if you want to control your selling destiny and bust your quota!
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If you are going to build a social community you need to pay attention to three things. Community. Consideration. Conversation.
So, how do you make a digital neighborhood thrive and work together?
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